The Video Platform Grants Users Control to Limit AI-Generated Content in Timelines

The platform is rolling out a fresh option that permits them to cut down on the amount of AI-created videos appearing in their timelines. This initiative comes as the company revealed that it presently contains over 1 bn AI videos.

Trial and Implementation

This change is in a pilot phase over the coming weeks before a full-scale release. This development coincides with a surge in content created by AI, spurred by new video-generation tools.

AI Content on Other Platforms

Studies have shown that almost 10% of the quickest rising content creators on another major platform primarily display AI-generated videos. A large amount of this content is classified as “AI slop”, a phrase for poor-quality, mass-produced content that is frequently illogical or surreal.

Based on user feedback that many people like content created using AI tools, including digital art to educational videos, and we intend to provide users the option to see more or less of that, depending on their own likes,” said a platform representative.

Volume and Proportions

TikTok shared that there are now 1.3bn videos on its app labeled as made with AI. Overall, more than 100 mn media items are submitted to the app every day, making clips made by AI a minor part of its complete catalog.

How to Adjust Settings

Viewers will be in a position to limit or boost the volume of AI-generated videos they watch by using the “manage topic” setting in the application and picking AI-made media. Further subjects that can already be controlled under the tool include politics, fashion, aesthetics, and dance.

Platform Guidelines

Its policies require content makers to label “realistic” artificially created content, and it forbids harmful fake videos of well-known individuals or critical incidents. Any realistic artificial content that is without a tag can be removed under its community policies.

Furthermore, the platform will now apply an AI-generated label to content created with its proprietary AI systems, or flagged by an industry-wide initiative for spotting artificial media. This measure is intended to deter users from seeking to bypass the labeling process.

Responsible AI Funding

TikTok is additionally introducing a $2 million AI literacy fund for specialists and groups to produce educational content about responsible artificial intelligence. This project will benefit educational bodies dedicated to training coding and technology.

Content Safety Approach

The video-sharing app has supported its content review process, following discussion over proposals to make redundant numerous safety staff in the United Kingdom. TikTok is set to eliminate a significant number of roles in its content moderation department in its British office, with trade unions and online safety experts raising concerns that people are being substituted by AI moderation.

A company official stated that staff-based oversight would remain essential, but artificial intelligence can protect employees by eliminating the most graphic content ahead of it is viewed by staff. The company announced a 76% decrease in disturbing and violent content reviewed by safety staff over the last 12 months due to intervention by its AI tools.

We believe it is crucial to balance staff and AI to ensure user safety,” the executive stated. “We’ll have people as involved in the system, but we also think it’s very important to limit contact with unsafe media as swiftly, which is the area in which a extensive automated help is proving valuable work at speed.”